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Pokemon GO is getting a huge amount of funding from big names

Posted on October 16, 2015 by Fionna Schweit

Google, Nintendo, and the Pokemon Company are reportedly pouring money on to Niantic Labs, the developer of Pokemon GO.  Pokemon go the recently announced AR pokemon game made by the company that made Ingress was launched to incredible fanfare in early September of this year. Initial reports said the PR demo video was too good to be true, but reports coming out of the company now cite Google, Nintendo and The Pokemon Company as each pouring at least 10 million dollars each in to the games development. Initial worries that the game was not to be a core property and that it would suffer a quality drop because it was a mobile game, seem to have been silenced by this avalanche of money.

The CEO of Niantic, John Hanke, spoke briefly about where the newly acquired funds would be headed.

“The Pokémon Company, Google and Nintendo are incredible investors and strategic partners to help build the next chapter for Niantic. We will be using this capital to continue the development of Pokémon GO, to evolve and grow Ingress and its thriving global community, and to build out our real-world gaming platform.”

We still know very little about how the new game might work, but Ninite has experience developing AR games in the past, and I for one trust them to not take this IP and damage it. To see what we do know about the game already check out the video below.

Source: Pokemon


Major Lay-offs At Sony Affecting Divisions Worldwide

Posted on October 20, 2012 by Rae Michelle Richards

Sony confirmed via press release last evening that massive lay-offs have hit the company. One of the world’s largest videogame, phone and television manufacturing companies will continue to shed 10,000 workers or 6% of its workforce. According to the release all areas will be affected including online services like the Sony Entertainment Network (formally PSN), Sony Ericson Smartphones and Research and Development.

Sony Japan reported a loss of several billion yen for the fiscal year 2013 and hopes to have things turned around by the time their fiscal year 2014 results are reported sometime next year. These layoffs have been staggered across Sony’s major divisions, the original intent to lay-off 10,000 workers hinted at this past April and August. The next phase of these reductions will take place at Sony’s Tokyo headquarters as the company moves office space to save money this October, as well as a shutdown of the Sony Ericson Partnership.Read More


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