Super Mario Run Marketing Machine Kicks Into Gear

Posted on December 9, 2016 by Rae Michelle Richards

The portly plumber will make his debut on a non-Nintendo mobile platform with the release of Super Mario Run on Apple’s iOS platform next Thursday, December 15th. With the game less than a week away Nintendo’s marketing machine is now in high gear – here are the latest developments.

Super Mario Run looks and feels like other entries in the New Super Mario Bros series on WiiU / Wii and 3DS with bright and colorful graphics, as well as the staple Goombas and Koopas we’ve come to expect. Unlike other Mario titles, however, Super Mario Run is designed to be played with just one hand. The plumber will run on his own towards the goal with the player allowing him to jump in varying degrees using a touch of their finger.

Super Mario Run on the iPhone 6 Plus

Players will be able to take on three different modes in the initial launch version of Super Mario Run. There’s the traditional World Tour mode which will guide Nintendo’s mascot through a series of themed worlds like Ghost Houses, lush forests and even Bowser’s castle. There’s also an online vs. Mode which allows players to challenge friend’s ghost data to win the admiration of a crowd of Toads! Finally there is Kingdom mode which allows Mario to build up the mushroom kingdom using coins he has collected and unlock new playable characters.

Want to see each of these three modes in action? Check out the debut trailer below:

If you want to play Super Mario Run ahead of the game’s December 15th release, a special demo version is now playable at all Apple Stores across North America.

Also, if you missed the special appearance of Shigeru Miyamoto and Reggie on the Jimmie Fallon show, it is definitely worth the watch. Not only does Jimmy fan boy out over the appearance of Miyamoto in the front of the audience but he’s also the first person in the world to publicly play The Legend of Zelda: Breath of the Wild on the Nintendo Switch!

Debut Gameplay Trailer Gameplay Video IOS Nintendo super mario run

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